Our Approach

Cool Green Media partners with innovators who are driving the transition to a sustainable, clean energy economy. We help you elevate your story so it speaks to your target audiences and resonates with journalists. We know you’re passionate about your mission. And we’re right there with you, amplifying your message and providing best-in-class marketing and communications services that get you noticed.

About Us

Cassandra Sweet

Marketing and Communications Strategy, Media Relations, Content Marketing

Cool Green Media was founded by Cassandra Sweet, an award-winning journalist and marketing and communications leader with expertise in clean energy, electric mobility and sustsainable industries.

Following a 15-year journalism career writing about energy and technology at The Wall Street Journal and other outlets, Cassandra pivoted to her career in marketing and PR, working with clean energy, climate tech and mobility companies, investors and organizations to increase their brand awareness, enhance media relations and demonstrate their leadership.

She has an MA in Journalism and Strategic Communication from the University of Missouri School of Journalism, and a BA in History and Art from Washington University in St. Louis.

Bob Smolenski

Full Stack App and Web Development and Design

Bob is a full-stack developer focused on integrating video and other digital media assets to create immersive, interactive platforms for both B2B and B2C. Deep experience creating visually appealing and easy-to-navigate interactive mobile apps for consumers, workplace teams, students, and consumer audiences.

Current and past clients include:
SPAN.io – eLearning and AI developer. Smart Panel for single-family homes. Electrifying the future!

ETR.org – a California-based organization that is focused on improving health and increasing opportunities for youth, families and communities.

dfusioninc.com – an organization that builds upon science-based behavior change models and learning theories to facilitate behavior change for health, prevention, and adherence.

socio.com – a leading developer of behavioral and social science-based materials for health researchers, professionals, and educators.

CauseStories.com – a firm that creates, executes and measures campaigns for a variety of causes.

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